There are times where you really should mess with things. Most times, you should never mess with your brand, especially when you’ve got so much invested into it, like Holiday Inn did. When your look becomes an icon you shouldn’t change it, you should build on it. This is elegantly eluded to by Fast Company
Even though the whole brushed aluminum/minimal thing is in full swing, I think the most interesting part of this lamp is the switch, like the author said, there is a few ways that you can push the idea further.
I think S. America is really the location for modern design, people here play at it but I think there’s a greater population of people in Chile, Brazil, et al that practice the lifestyle. I wish I could travel the continent to check it out as well: http://wazeone.wordpress.com/
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